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	<title>Archives des Word - Bienvenue !</title>
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	<title>Archives des Word - Bienvenue !</title>
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		<title>Charte graphique interne RATP : une communication unifiée et moderne</title>
		<link>https://ameliethomas.fr/portfolio/groupe-ratp-charte-graphique-interne/</link>
		
		<dc:creator><![CDATA[Amélie Thomas]]></dc:creator>
		<pubDate>Tue, 18 Jun 2024 14:45:06 +0000</pubDate>
				<guid isPermaLink="false">https://ameliethomas.fr/?post_type=portfolio-item&#038;p=3293</guid>

					<description><![CDATA[<p>Le groupe RATP a fait peau neuve avec une charte graphique interne moderne et accessible, pensée pour fédérer l’ensemble de ses communicants. Ce projet ambitieux vise à aligner les communications internes sur les standards de qualité et de cohérence établis [&#8230;]</p>
<p>L’article <a href="https://ameliethomas.fr/portfolio/groupe-ratp-charte-graphique-interne/">Charte graphique interne RATP : une communication unifiée et moderne</a> est apparu en premier sur <a href="https://ameliethomas.fr">Bienvenue !</a>.</p>
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	Le groupe RATP a fait peau neuve avec une <span class="qodef-highlight-text" style="background-image: linear-gradient(to bottom, transparent 0%, #FFEC00 0%, #FFEC00 100%, transparent 100%)">charte graphique interne moderne et accessible, pensée pour fédérer l’ensemble de ses communicants.</span> Ce projet ambitieux vise à aligner les communications internes sur les standards de qualité et de cohérence établis en parallèle pour la communication externe.</h6>
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				Valoriser les initiatives environnementales			</h4>
							<p class="edgtf-st-text" >
				Une cohérence totale au sein du groupe RATP

Le défi majeur était de créer une identité visuelle commune à toutes les branches de la RATP, tout en offrant des outils pratiques et intuitifs. La charte graphique devait :

Unifier les supports de communication internes.
Garantir une cohérence visuelle avec l’identité externe du groupe.
Faciliter l’utilisation de la charte par les équipes, y compris celles sans expertise en design.			</p>
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				Répondre à des besoins variés			</h4>
							<p class="edgtf-st-text" >
				
Avec des besoins très divers entre les services, il fallait concevoir un document qui soit à la fois clair, complet, et suffisamment flexible pour s’adapter à tous les cas d’usage. Cela impliquait d’intégrer :

Des solutions graphiques universelles.
Une structure interactive pour une prise en main rapide.
Des directives claires pour assurer une homogénéité sur tous les supports.
Un boite à outil riche et complète.			</p>
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				Une charte graphique interne pédagogique et interactive			</h4>
							<p class="edgtf-st-text" >
				

La charte graphique interne conçue pour le groupe RATP se distingue par sa structure interactive et pédagogique :

80 pages de directives claires : Des instructions simples et précises pour garantir une application fluide.
Des outils pratiques : Des modèles prêts à l’emploi, des illustrations et des pictogrammes pour répondre à tous les besoins des communicants internes.
Accessibilité : Un format digital interactif, permettant aux équipes de naviguer facilement entre les sections.

Ce travail a permis de fluidifier la création de contenus, tout en respectant une identité visuelle cohérente et moderne.			</p>
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							<span class="qodef-m-text-item elementor-repeater-item-1588c25" >Stratégie</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-7d74a34" >concept</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-6d68fb2" >coordination</span>
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	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-8d59633" >édition</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-e09ec1a" >digital</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-9f71818" >post-production</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-384f268" >illustration</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-75c4d5a" >vérification</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-8fc24b8" >Rationalisation</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-80b3cd3" >Stratégie</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-b8a0220" >concept</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-499879f" >coordination</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-4990bb7" >édition</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-b314916" >digital</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-98dad0c" >post-production</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-43aa42d" >illustration</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-333449d" >vérification</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-517e0a4" >Rationalisation</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
					</div>
		<div class="qodef-m-text qodef-text--copy">
							<span class="qodef-m-text-item elementor-repeater-item-1588c25" >Stratégie</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-7d74a34" >concept</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-6d68fb2" >coordination</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-8d59633" >édition</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-e09ec1a" >digital</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-9f71818" >post-production</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-384f268" >illustration</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-75c4d5a" >vérification</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-8fc24b8" >Rationalisation</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-80b3cd3" >Stratégie</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-b8a0220" >concept</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-499879f" >coordination</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-4990bb7" >édition</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-b314916" >digital</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-98dad0c" >post-production</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-43aa42d" >illustration</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-333449d" >vérification</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
							<span class="qodef-m-text-item elementor-repeater-item-517e0a4" >Rationalisation</span>
				<span class="qodef-e-icon-holder">
	<svg aria-hidden="true" class="e-font-icon-svg e-fas-caret-right" viewBox="0 0 192 512" xmlns="http://www.w3.org/2000/svg"><path d="M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z"></path></svg></span>
					</div>
	</div>
</div>
		</div>
				</div>
				</div>
		<div class="elementor-element elementor-element-2aae19f e-flex e-con-boxed e-con e-parent" data-id="2aae19f" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
					<div class="e-con-inner">
				<div class="elementor-element elementor-element-28f35d5 elementor-widget elementor-widget-spacer" data-id="28f35d5" data-element_type="widget" data-widget_type="spacer.default">
				<div class="elementor-widget-container">
					<div class="elementor-spacer">
			<div class="elementor-spacer-inner"></div>
		</div>
				</div>
				</div>
				<div class="elementor-element elementor-element-331d5c6 elementor-widget elementor-widget-edgtf_section_title" data-id="331d5c6" data-element_type="widget" data-widget_type="edgtf_section_title.default">
				<div class="elementor-widget-container">
			<div class="edgtf-section-title-holder  edgtf-st-standard edgtf-st-title-left edgtf-st-normal-space " >
	<div class="edgtf-st-inner">
					<h4 class="edgtf-st-title" >
				Pourquoi faire appel à un graphiste freelance pour vos projets internes ?			</h4>
							<p class="edgtf-st-text" >
				

Une charte graphique interne est un outil stratégique qui exige un savoir-faire pointu en design graphique et en branding. En tant que graphiste freelance et directrice artistique, je mets à votre service mon expertise pour :

Créer une identité visuelle sur-mesure : Alignée sur vos besoins spécifiques et vos objectifs stratégiques.
Simplifier vos communications : Avec des outils adaptés et intuitifs pour vos équipes.
Garantir une cohérence globale : Harmoniser vos supports internes et externes pour refléter votre image de marque.

Faire appel à un freelance garantit une flexibilité et une écoute attentive, essentielles pour produire des résultats impactants. Forte de mon expérience, j’utilise des outils comme Illustrator, Photoshop, et InDesign, pour créer des solutions visuelles innovantes et adaptées à vos besoins. Je peux également créer des outils pratiques avec les logiciels utilisés au sein de votre structure comme PowerPoint, Word, Google Slide…

Une charte graphique bien conçue est bien plus qu’un document : c’est un investissement dans l’image et l’efficacité de votre entreprise. Confiez-moi la création de votre univers visuel pour un résultat professionnel et percutant.			</p>
			</div>
</div>		</div>
				</div>
				<div class="elementor-element elementor-element-b173d35 elementor-widget elementor-widget-spacer" data-id="b173d35" data-element_type="widget" data-widget_type="spacer.default">
				<div class="elementor-widget-container">
					<div class="elementor-spacer">
			<div class="elementor-spacer-inner"></div>
		</div>
				</div>
				</div>
					</div>
				</div>
		<div class="elementor-element elementor-element-724ce99 e-flex e-con-boxed e-con e-parent" data-id="724ce99" data-element_type="container">
					<div class="e-con-inner">
				<div class="elementor-element elementor-element-39c0708 elementor-widget elementor-widget-spacer" data-id="39c0708" data-element_type="widget" data-widget_type="spacer.default">
				<div class="elementor-widget-container">
					<div class="elementor-spacer">
			<div class="elementor-spacer-inner"></div>
		</div>
				</div>
				</div>
					</div>
				</div>
		<div class="elementor-element elementor-element-64e728e e-flex e-con-boxed e-con e-parent" data-id="64e728e" data-element_type="container">
					<div class="e-con-inner">
		<div class="elementor-element elementor-element-81fc6b9 e-con-full e-flex e-con e-child" data-id="81fc6b9" data-element_type="container">
				<div class="elementor-element elementor-element-c8bbbe5 elementor-widget elementor-widget-edgtf_portfolio_project_info" data-id="c8bbbe5" data-element_type="widget" data-widget_type="edgtf_portfolio_project_info.default">
				<div class="elementor-widget-container">
			<div class="edgtf-portfolio-project-info"><h5 class="edgtf-ppi-label">Catégories</h5><div class="edgtf-ppi-category"><a itemprop="url" class="edgtf-ppi-category-item" href="https://ameliethomas.fr/portfolio-category/design-digital-et-supports-numeriques/">Design Digital et Supports Numériques</a><a itemprop="url" class="edgtf-ppi-category-item" href="https://ameliethomas.fr/portfolio-category/logos-et-univers-graphiques/">Logos et Univers graphiques</a><a itemprop="url" class="edgtf-ppi-category-item" href="https://ameliethomas.fr/portfolio-category/strategie-et-concept-creatif/">Stratégie et Concept Créatif</a><a itemprop="url" class="edgtf-ppi-category-item" href="https://ameliethomas.fr/portfolio-category/supports-imprimes-et-medias/">Supports Imprimés et Médias</a></div></div>		</div>
				</div>
				</div>
		<div class="elementor-element elementor-element-3d117ee e-con-full e-flex e-con e-child" data-id="3d117ee" data-element_type="container">
				<div class="elementor-element elementor-element-0bc58ff tagcustom elementor-widget elementor-widget-edgtf_portfolio_project_info" data-id="0bc58ff" data-element_type="widget" data-widget_type="edgtf_portfolio_project_info.default">
				<div class="elementor-widget-container">
			<div class="edgtf-portfolio-project-info"><h5 class="edgtf-ppi-label">Et aussi…</h5><div class="edgtf-ppi-tag"><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/adaptation-et-declinaison-multi-supports/">Adaptation et déclinaison multi-supports</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/boite-a-outil/">Boite à outil</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/changer/">Changer</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/charte-graphique/">Charte graphique</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/cle-en-main/">Clé en main</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/coherence-visuelle/">Cohérence visuelle</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/communication-interne/">Communication Interne</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/communication-visuelle/">Communication visuelle</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/conception-de-supports-de-communication/">Conception de supports de communication</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/conception-multimedia/">Conception multimédia</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/coordination/">Coordination</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/creation-de-supports-de-communication/">Création de supports de communication</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/da/">DA</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/design-de-supports-digitaux/">Design de supports digitaux</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/design-interactif/">Design interactif</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/designer-graphique/">Designer graphique</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/directeur-artistique/">Directeur artistique</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/direction-artistique/">Direction artistique</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/direction-de-creation/">Direction de création</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/directrice-artistique/">Directrice artistique</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/dynamiser/">Dynamiser</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/elements-graphiques-complementaires/">Éléments graphiques complémentaires</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/expert-en-branding/">Expert en branding</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/fichiers-sources/">Fichiers sources</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/gabarit/">Gabarit</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/graphisme/">Graphisme</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/graphiste/">Graphiste</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/illustration-digitale/">Illustration digitale</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/illustrations/">Illustrations</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/illustrator/">Illustrator</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/indesign/">Indesign</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/interactif/">Interactif</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/medias-imprimes/">Médias imprimés</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/medias-numeriques/">Médias numériques</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/microsoft-office/">Microsoft Office</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/navigation/">Navigation</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/optimisation-visuelle/">Optimisation visuelle</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/pdf-interactif/">PDF interactif</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/photoshop/">Photoshop</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/pictogrammes/">Pictogrammes</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/positionnement-creatif/">Positionnement créatif</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/powerpoint/">PowerPoint</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/ppt/">PPT</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/proposition-creative/">Proposition créative</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/rationalisation/">Rationalisation</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/ratp/">RATP</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/recherche-iconographique/">Recherche iconographique</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/reseaux-sociaux/">Réseaux sociaux</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/storytelling/">Storytelling</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/strategie-creative-et-artistique/">Stratégie créative et artistique</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/strategie-de-contenu-visuel/">Stratégie de contenu visuel</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/suite-adobe/">Suite Adobe</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/suivi-de-projet/">Suivi de projet</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/tests-et-ajustements/">Tests et ajustements</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/transport/">Transport</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/univers-graphique/">Univers graphique</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/validation-de-lutilisation-de-charte-graphique/">Validation de l’utilisation de charte graphique</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/verification-de-bat-bon-a-tirer/">Vérification de BAT (Bon À Tirer)</a><a itemprop="url" class="edgtf-ppi-tag-item" href="https://ameliethomas.fr/portfolio-tag/word/">Word</a></div></div>		</div>
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		<p>L’article <a href="https://ameliethomas.fr/portfolio/groupe-ratp-charte-graphique-interne/">Charte graphique interne RATP : une communication unifiée et moderne</a> est apparu en premier sur <a href="https://ameliethomas.fr">Bienvenue !</a>.</p>
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